RESUME: 2026

Marketing + music industry operator

Marketing and music industry professional with over 14 years of experience in content creation, music production, and strategic marketing. Proven track record in growing digital audiences and building music communities.

See Experience Core Competencies

SAMPLE FOCUS ZYTE AEROHUB GOOSENECK RECORDS MBR SÃO PAULO SAMPLE FOCUS ZYTE AEROHUB GOOSENECK RECORDS MBR SÃO PAULO

What I do

Hands-on execution across content, marketing systems, and music community ops.

Run content + growth without bloated process
Translate goals into concrete deliverables
Operate in both SaaS marketing and music ecosystems

What you get

Clear proof points + repeatable systems.

Grew Sample Focus blog traffic to 150,000 monthly organic visitors in 5 months.
Managed a newsletter with 450,000 subscribers, 44.6% open rate, 3.6% CTR.
Built communities + executed music events and label operations.

EXPERIENCE

Roles that ship outcomes

Content Manager | Sample Focus

Content + SEO

Developed and executed a content strategy focusing on the music production audience.
Grew blog traffic to over 150,000 monthly organic visitors in 5 months.
Managed a newsletter with 450,000 subscribers, 44.6% open rate, 3.6% CTR.

Marketing Manager | Zyte

B2B SaaS

Led digital marketing initiatives and content strategy.
Implemented data-driven marketing approaches and managed cross-functional projects.

Marketing Director | AeroHub

Brand

Directed overall marketing strategy and brand development.
Oversaw content creation and distribution; led team delivery.

Founder | Gooseneck Records

Label Ops

Established and managed independent record label operations.
Oversaw artist development, music production, and release strategies.

Co-founder | MBR São Paulo

Community

Created and developed São Paulo’s music community platform.
Organized music events and producer meetups; facilitated collaboration.

CORE COMPETENCIES

Content & Marketing

Content Strategy CMS SEO Optimization Analytics

Music Industry

Music Production Artist Relations Event Management Label Operations Community Building Talent Acquisition

UNIQUE VALUE

Hands-on music marketing, management, and production experience with strategic marketing expertise to create authentic, engaging content for the music industry. Proven ability to grow audiences, build communities, and drive engagement through data-driven content strategies while maintaining a genuine connection to music production.